play & joy
finger cots packaging

<package design> 
2021

client / play & joy
studio / royal studio
design / chowshuen

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play and joy is a sexual wellness products brand from taiwan.

with a focus on gender and sexual openness, play and joy hopes to break with tradition and develop products from a perspective of gender equality.

the inspiration for the finger cots package design comes from the shape and movement of fingers. by using line graphic to represent the hand gesture, to emphasise ‘feel with your fingers.’


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# package design
# graphic design 
# brand identity